Power Fiend Gaming
WORK CASE 7
AGENCY: Freelance
ROLE: Designer, Illustrator
Building a franchise that can rise up, dominate and intimidate within the competitive eSports landscape
The full Power fiend logo was created in a way that allows individual pieces can be used independent of one another. The icon itself comes in two varieties. The first is the icon with the entire glowing effect in use with a second version that uses flat colors mainly to be used for smaller sizes and in situations where the glow may not translate well. The logotype is a hand-lettered piece inspired by 80’s arcade artwork.
Expanding the squads new visual identity into other essential items
Within the E-Sports world you can’t be iconic without having an iconic presence online. For professional gamers the most vital platform they can be seen on is Twitch.
It doesn’t hurt to be seen elsewhere but having an established name and awareness on Twitch is like money in the bank. It pays to look as good as possible so I made sure to get them right and tight with their digital designs.
